These papers, Kesselman believed, would improve the smoking experience because they wouldn’t alter the flavor of whatever was smoked.
2004–present Īfter opening his store in 1993, Kesselman realized that the market was lacking natural unbleached papers. Through the partnership Kesselman developed two brands, Juicy Jay's, which were flavored papers, and Elements, which were similar to rice papers. The owner was looking for a new customer to help create and sell new products. In the 1900's, Kesselman met the owner of a rolling paper factory in the Alicante province of Spain, where papers had been produced since around 1764. Later that year, Kesselman moved to Arizona to start a smoke shop supply and distribution company called HBI.
Many of his products were confiscated, except for his rolling papers as those were not illegal. Kesselman was raided and placed under house arrest. In 1996, Kesselman accidentally sold a bong to a woman whose father worked for the US government. He was able to charge higher premiums because his customers wanted the rare rolling papers. He imported specialty rolling papers from Europe and sold smoking paraphernalia, such as pipes and bongs. In 1993, after graduating and selling all of his possessions, except for a $500 van and a self-built Harley Davidson, Kesselman was able to start a smoke shop named Knuckleheads in Gainesville, Florida. After receiving an 'A' on the project, he decided to open the store in real life. At the time, he was also trading rolling papers with collectors in Europe. While in college, Josh Kesselman researched opening a “very small” smoke shop as part of a project.
RAW filters and hand- rolling machines are also products from the same brand. Rolling papers are designed to be used for smoking cannabis and tobacco.
RAW is a brand of rolling papers created in 1995 by Josh Kesselman. Package of RAW 1 1/4 size classic rolling papers.
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